Expertise

    • Managing advertising campaigns, local & international. Putting together scopes of work and managing a cross-functional creative team.

    • Leading the creation of brand foundations, developing tone & manner, art direction as well as packaging & design projects.

    Specialties:

    • Product Launch

    • Market Expansion

    • Brand Architecture

    • Advertising

    • Finding key production partners & managing creators on projects.

    • Producing social media focused campaigns with influencers, putting together strategic content, PR, influencer briefs for smaller & larger brands.

    Specialties:

    • Choosing the right research partners, analyzing the results of research & transforming insights into plans of action.

    • Working on procurement processes, pitch decks, mobilizing talents & nurturing business development relationships.

    Specialties:

    • Strategic Partnerships & Collabs

    • XP stunts

    • Innovation lab

    • Product Development & B2B